Hengtong Thriving Opposite National Bus Market in the Doldrums
2009-07-08 Source：english.chinabuses.com
Summarize：This year, the international financial crisis deepened the impact on entity economy, National Bus Industry sale fell 32 percent from January-May, but being surprised for the industry that Hengtong bus ...
This year, the international financial crisis deepened the impact on entity economy, National Bus Industry sale fell 32 percent from January-May, but being surprised for the industry that Hengtong bus has inverse increase under the country's largest downturn market environment, sales growth of 13% year-on-year from January- May, not only growing strongly in the traditional market, new emerging markets are still everywhere, is only one to achieve growth in many domestic bus manufacturers. The reporter interviewed general manager of Chongqing Hengtong bus Dengping.
Hengtong buses are ready to go around the country
According to Dengping’s introduction, January- May under the industry market decline environment, despite the local market in Chongqing is only 135 orders, but Hengtong bus in other traditional markets such as the northwest of Lanzhou, Xi'an, Urumqi, Xining and other market harvest sustained growth, and also in Jiangsu, Heilongjiang, Henan, Anhui, Shandong and other new emerging markets opened up the situation. From the data point of view, January-May Hengtong record high sales of bus production, reached double-digit growth year-on-year, sales grew 13%, profit up 10% and became No. 7 from the same period of last year ranked No. 12 in bus industry, the upward trend is keeping, the growth rate ranked the first in bus industry.
Dengping said that in recent years the development of Hengtong bus has been a steady upward trend, comparing to the bus manufacturing enterprises with the relative larger decrease on sales, Hengtong bus which is famous for the research and development of gas bus in industry was less affected by the financial crisis. This is mainly due to two aspects: First, adhering to capturing clean fuel technology, in energy saving and environmental protection, low-cost carriers have demonstrated excellence in line with the needs of the market by the highly recognized customers; Second Hengtong bus insisted the implementation of differentiated product strategy, focus on the models needs of market segments R & D.
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