Foton Buses Make Their First Entry into Libya

Recently, a batch of Foton buses officially set off for Libya, marking Foton's successful entry into this previously untapped North African market and achieving a historic breakthrough from "0 to 1." This delivery is not only the first purchase of Foton buses by Libyan dealers but also the first Foton bus product introduced into the country. It lays a crucial foundation for further deepening the company's market layout in Africa and represents an important milestone in Foton's comprehensive internationalization strategy.

The breakthrough in the Libyan market stems from Foton's precise assessment of the global market landscape and its proactive market positioning. Faced with the growing transportation needs driven by Africa's infrastructure development, especially Libya's demand for reliable commercial vehicles as a North African hub, Foton has optimized its products specifically for the local complex operating environment, focusing on "technology matching demand."

Equipped with the reliable Cummins ISF3.8 engine and ZF manual transmission, the buses feature a reinforced chassis system with a 3-ton front axle and a 5.5-ton rear axle. The combination of leaf spring suspension and stabilizer bars ensures reliability and stability in high-load transportation scenarios.

In terms of safety, the buses are equipped with WABCO ABS systems, exhaust brakes, and front and rear drum brakes, ensuring a braking distance of ≤9 meters at 30 km/h under full load. For driver and passenger comfort, the vehicles are fitted with roof-mounted air conditioning, a 7-inch reversing camera, MP3 audio system, and 25+1 leatherette seats, providing a humanized solution for long-distance transportation in high-temperature environments that meets the local population's travel needs.

The entry into the Libyan market is another achievement of Foton's two decades of market accumulation in Africa and a strong testament to its comprehensive internationalization strategy in the African market. Currently, Foton has established an extensive cooperation network in African markets such as South Africa, Nigeria, Ghana, Zambia, and Ethiopia, covering over 220 sales and service outlets. It also has 12 localized factories, 43 parts warehouses, and 8 training centers, forming a localized operation support system.

Building on this foundation, Foton has launched the "Africa Strategy," outlining three "three-year action plans" to systematically upgrade the entire value chain, including product research and development, network layout, service system, parts supply, financial support, and talent cultivation. Focusing on core business areas such as heavy-duty trucks, pick-ups, and buses, Foton aims to help African countries build efficient, green, and sustainable modern transportation systems.

From breaking into the Libyan market to deepening localization in Africa, Foton is leveraging technology collaboration and ecosystem empowerment to integrate Chinese manufacturing deeply into Africa's development process. As the Africa Strategy unfolds, Foton will not only transition from "trade export" to "ecosystem co-construction" but also inject continuous momentum into Africa's industrialization through a fully localized value chain model.