Summarize：Dongfeng Cummins officially launched a live-streaming marketing program on April 20
In response to the sporadic COVID-19 infection cases across China, Dongfeng Cummins officially launched a live-streaming marketing program on April 20.
The Marketing Director of Dongfeng Cummins, together with over 110 sales agents of Dongkang Chemical and potential customers watched the live-streaming. By the end of the program, orders worth 17 million RMB were made.
Also during the live-streaming, Dongfeng Cummins awarded those outstanding sales agents which performed impressively in the past two years.
During the live-streaming, Liu Jianguo, Dongfeng Cummins Service Director elaborated on the engine maker’s development plans in the next few years, revealing it will focus on develop more cost-effective filters and related spare parts to strengthen its overall competitiveness in the market. He also pointed out that Dongfeng Cummins and Dongkang Chemical would continue to deepen their strategic cooperation and make sure Dongfeng Cummins engines work smoothly for over one million kilometers.
Huang Rujiang, General Manager of Dongkang Chemical, announced the list of Outstanding Dongfeng Cummins Sales Agents, recognizing their hard work and impressive performances. Dongkang Chemical will continue to work closely with Dongfeng Cummins to build up their brand image and strengthen their market presence.