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Position:analyst > analysis > Golden Dragon Sales Growth Analysis in January - November of 2012 (I)

Golden Dragon Sales Growth Analysis in January - November of 2012 (I)

2013-03-27    Source:www.chinabuses.org
Summarize:

www.chinabuses.org: 1. Overall Sales Growth Condition of Different Lengths

 

 

Total

12<L

11<L≤12

10<L≤11

9<L≤10

Jan.-Nov. 2012 

222296

2577

47266

23423

12297

Jan.-Nov. 2011

211403

2721

41682

24698

11741

Y-O-Y Rise

5.15

-5.29

    13.40

-5.16

4.71

 

8<L≤9

7<L≤8

6<L≤7

5<L≤6

3.5<L≤5

Jan.-Nov. 2012

27202

33640

26363

17848

31680

Jan.-Nov. 2011

25684

32210

25944

16610

30113

Y-O-Y Rise

6.06

4.44

1.62

7.45

5.20


From the above we can see that sales in Jan.-Nov. increase by 5.15% year-on-year, which turns out to be the 11th consecutive growth. From the lengths we can see, only sales of super large buses and 10-11m buses decrease. Sales of 11-12m increase the most and sales of super large buses decrease the most.


2. Golden Dragon Overall Sales Growth Condition of Different Lengths

 

 

Total 

12<L

11<L≤12

10<L≤11

9<L≤10

Jan.-Nov. 2012

20936

5

2476

1538

484

Jan.-Nov. 2011

19795

18

2541

1713

422

Y-O-Y Rise

5.76

-72.2

  -2.56

-10.2

14.69

Industry Rise

5.15

-5.29

   13.40

-5.16

4.71

 

8<L≤9

7<L≤8

6<L≤7

5<L≤6

3.5<L≤5

Jan.-Nov. 2012

1739

607

1847

853

11387

Jan.-Nov. 2011

1829

867

2727

1081

8597

Y-O-Y Rise

-4.92

-30.0

-32.3

-21.1

32.45

Industry Rise

6.06

4.44

1.62

7.45

5.20


We can see from the above that:


(1) Sales of Golden Dragon in Jan.-Nov. 2012 increase by 5.76% year on year, 0.6% more than industrial average, which means Golden Dragon increases faster than last month, ranking No.3 in King Long, Higer, Golden Dragon and Yutong.


(2) Sales of seven lengths decrease. Sales of super large buses drop the most and sales of 3.5-5m increase the most.


(3) Golden Dragon's product structure is improving, but not satisfactory. Sales of under-eight-meter buses accounts for 70.18% of the total, increasing year-on-year, which, however, doesn't change the profit structure.

Editor:Song

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