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Position:analyst > analysis > Higer Sales Growth Analysis in January - November of 2012 (II)

Higer Sales Growth Analysis in January - November of 2012 (II)

2013-03-15    Source:www.chinabuses.org
Summarize:

www.chinabuses.org: 1. Coach Sales Growth Condition of Different Lengths

 

 

 

Total

12<L

11<L≤12

10<L≤11

9<L≤10

Jan.-Nov. 2012

137142

386

25562

10478

6202

Jan.-Nov. 2011

147488

455

25045

10733

5452

Y-O-Y Rise

-7.01

-15.2

2.1

-2.38

13.76

 

8<L≤9

7<L≤8

6<L≤7

5<L≤6

3.5<L≤5

Jan.-Nov. 2012

16182

16980

16608

14330

30414

Jan.-Nov. 2011

16665

21847

22674

15446

29171

Y-O-Y Rise

-2.9

-22.28

  -26.8

-7.23

4.26

 


We can see from the above that sales of coaches in Jan.-Nov. Decrease by 7.01% year on year, much worse than the overall growth. Sales of 5-9m decrease, and especially sales of 10-11m and super large buses decrease the most. Sales of 9-10m increase the most. Recession of coach sales impairs the whole market the most.


2. Higer Coaches Sales Growth Condition of Different Lengths

 

 

 

Total 

12<L

11<L≤12

10<L≤11

9<L≤10

Jan.-Nov. 2012

16301

119

4133

1948

262

Jan.-Nov. 2011

14950

192

3579

1666

462

Y-O-Y Rise

9.04

-38.0

15.5

16.9

-43.3

Industry Rise

-7.01

-15.2

2.1

-2.38

13.76

 

8<L≤9

7<L≤8

6<L≤7

5<L≤6

3.5<L≤5

Jan.-Nov. 2012

2476

2209

142

5012

 

Jan.-Nov. 2011

2650

2788

910

2703

 

Y-O-Y Rise

-6.57

-20.8

-84.4

85.4

 

Industry Rise

-2.9

-22.28

 -26.8

-7.23

4.26

 


We can see from the above that:


(1) Sales of Higer coaches increase by 9.04% year on year, 16% more than industrial average, which means Higer is speeding up the growth in coach market.


(2) Sales of over-12m Higer coaches decrease by 38%, much more than industrial average, while sales of 11-12m and 10-11m increase much more than industrial average.


(3) Sales of 9-10m Higer coaches decrease by 43.3%, 13.76% less than industrial average, which means Higer is weakening in its traditional market.

Editor:Song

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