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Position:analyst > analysis > King Long Sales Growth Analysis in January - October of 2012 (I)

King Long Sales Growth Analysis in January - October of 2012 (I)

2013-02-08    Source:www.chinabuses.org
Summarize:

www.chinabuses.org: 1. Overall Sales Growth Condition of Different Lengths

 

 

Total

12<L

11<L≤12

10<L≤11

9<L≤10

Jan.-Oct. 2012

197824

1994

41721

21806

11119

Jan.-Oct. 2011

188314

2556

36691

21865

10302

Y-O-Y Rise

5.05

-21.99

13.7

-0.27

7.9

 

8<L≤9

7<L≤8

6<L≤7

5<L≤6

3.5<L≤5

Jan.-Oct. 2012

23930

29847

23939

15862

27606

Jan.-Oct. 2011

22485

28294

23398

14896

27827

Y-O-Y Rise

6.4

5.49

2.3

6.5

-0.79


From the above we can see that sales in Jan.-Oct. Increase by 5.05% year-on-year, which is the tenth consecutive growth. Except super large buses, 10-11m and 3.5-5m, sales of other lengths increase. Sales of 11-12m increase the most and sales of super large buses decrease the most.


2. King Long Overall Sales Growth Condition of Different Lengths

 

 

Total 

12<L

11<L≤12

10<L≤11

9<L≤10

Jan.-Oct. 2012

22855

133

4574

2179

1288

Jan.-Oct. 2011

20632

327

4266

2803

771

Y-O-Y Rise

10.77

-59.3

7.2

-22.3

67.06

Industry Rise

5.05

-21.99

13.7

-0.27

7.9

 

8<L≤9

7<L≤8

6<L≤7

5<L≤6

3.5<L≤5

Jan.-Oct. 2012

2812

991

702

562

9614

Jan.-Oct. 2011

2399

883

372

646

8165

Y-O-Y Rise

17.2

12.23

88.7

-13.0

17.7

Industry Rise

6.4

5.49

2.3

6.5

-0.79


We can see from the above that:


(1) Sales of King Long buses increase by 10.77% year-on-year, i.e. 2223 units, 5.7% higher than industrial average.


(2) Sales of 5-6m, 10-11m and super large buses decrease. Sales of 6-7m increase the most, then 9-10m and 8-9m, much higher than industrial average.


(3) Growth rate of King Long in Jan.-Oct. Ranks No.3 among King Long, Higer, Golden Dragon and Yutong, mainly in 3.5-5m.


(4) Sales of King Long super large buses reach 133 units, decreasing 194 units year-on-year, which impedes the growth of profits.

Editor:Song

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