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Position:analyst > analysis > Analysis of China Tourist Bus Market in the First Five Months of 2012 V

Analysis of China Tourist Bus Market in the First Five Months of 2012 V

2012-07-16    Source:www.chinabuses.org
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Part Five: Sales analysis of mainstream bus builders' tourist bus models (above 8 meters long) in the first five months of 2012


Table Seven: Sales statistics of the mainstream tourist bus builders' tourist bus models (above 8 meters long) in the first five months of 2012 
   

 

Tourist bus models

Sales volume

 Main sales regions 

Similar models' market share

ZK6110H

93

Zhejiang Province & Fujian Province etc.

11.00%

ZK6120HY19

69

 Guangdong Province & Jiangsu Province etc.  

7.02%

ZK6127HA19

57

 Guangdong Province & Henan Province etc.    

6.80%

ZK6859HE

59

Jiangsu Province & Anhui Province etc. 

6.40%

ZK6100HU

55

Hubei Province & Jiangxi Province etc.

6.72%

ZK6100HE9

77

Hunan Province & Guangdong Province etc.

8.10%

ZK6110HA

49

Jiangsu Province &  Zhejiang Province etc. 

6.11%

ZK6122H9

66

Fujian Province & Jiangsu Province etc.  

7.14%

ZK6127H19

56

Hubei Province & Jiangxi Province etc.

8.11%

ZK6127HA

48

Shandong Province & Guangxi Province etc.    

6.01%

ZK6888HA9

61

Sichuan Province & Anhui Province etc. 

6.23%

ZK6908H9

63

 Guangdong Province & Hubei Province etc.

6.10%

ZK6858H9

69

 Henan Province & Shandong Province etc.

6.39%

XMQ6900Y

64

 Zhejiang Province & Fujian Province etc.

9.43%

XMQ6122Y

58

Zhejiang Province & Jiangxi Province etc.

6.40%

XMQ6858Y

57

Zhejiang Province & Fujian Province etc.

5.33%

XMQ6117Y

46

Fujian Province & Zhejiang  Province etc.

9.14%

XMQ6859Y1

48

Fujian Province etc.

8.12%

XMQ6129Y8

40

Henan Province etc.

12.35%

JNP6105T

47

Zhejiang Province &   Hubei Province etc.

5.10%

JNP6122T

36

Jiangsu Province etc.

4.17%

KLQ6125B1A

78

Guangdong Province &  Henan Province etc.

8.23%

KLQ6119QAE3

46

Guangdong Province etc.

5.21%

KLQ6896QAE3

39

Jiangsu Province etc.

5.27%

KLQ6858

45

Hubei Province etc.

9.20%

XML6103J23

47

Jiangsu Province

6.21%

XML6117JE3

40

Fujian Province

7.02%

BJ6881U6LGB

34

Beijing etc.

5.10%

HK6907H

39

Anhui Province &  Zhejiang Province etc.

6.12%

HFF6124K40

38

Anhui Province etc.

6.30%

 

 

From above data, it is seen that 


1.Yutong Bus has the most tourist bus models in the table, which cover from 8 meters - 12 meters long. For the sales regional markets, the main regional markets are in Zhejiang Province, Fujian Province, Guangdong Province, Henan Province and Jiangsu Province, which are the main regional markets for the tourist bus market. From the sales data, it is known that the Yutong ZK6110H tourist bus is the best selling bus model. 


2. King Long Bus models rank top two in the tourist bus market. Its main regional markets are in Zhejiang Province and Fujian Province etc. The best selling of its tourist bus model is XMQ6900Y. The tourist bus products of King Long Bus also cover from 8 meters - 12 meters long.


3. Higer Bus models are in the third place of the tourist bus market. Its tourist bus products also cover from  8 meters - 12 meters long. The main regional markets of Higer Bus are in  Guangdong Province and Hubei Province etc. The best selling of Higer tourist bus model is KLQ6125B1A.  


4. Golden Dragon Bus models are relatively weak compared to the other top three bus builders. Its best selling model are XML6103J23.  


Part Six: Analysis of Tourist Buses' Sales Statistics in Various Prices in the First Five Months of 2012 in China


Table Eight: Sale statistics of tourist buses in various prices in the first five months of 2012
  

 

 

 RMB  0.15~0.25 million  

   RMB 0.25~0.30 million 

RMB 0.30~0.40 million

RMB 0.40~0.50 million

Sales volume

1410

3139

3660

3307

Sales proportion

8.4

18.7

21.8

19.7

 

RMB 0.50~0.60 million

RMB 0.60~0.70 million

Above RMB 0.70 million

 

Sales volume

3374

1645

253

 

Sales proportion

20.1

9.8

1.51

 

 

 

 

Chart Seven: Sale statistics of tourist buses in various prices in the first five months of 2012
Chart Seven: Sale statistics of tourist buses in various prices in the first five months of 2012
  
  


From the above data, it is seen that the price structure of the tourist buses in the first five months of 2012 shows " a few at each extreme and many in between ". Based on the various prices of the buses to divide the tourist bus market, the sales volume of the tourist buses valuing among RMB 0.25~0.60 million are similar. The sales volume of the tourist buses valuing RMB 0.30~0.40 million is the biggest, then it is followed by the tourist buses valuing RMB 0.50~0.60 million and RMB 0.40~0.50 million.


Part Seven: The luxurious tourist bus market was developing fast in the last four years. The market concentration rate was gradually increasing each year but it slows down in the first five months of 2012.


Table Nine: Sale statistics of luxurious tourist buses valuing above RMB 0.70 million in the first five months of recent five years         

 Jan.- May

Sales volume

Above RMB 0.70 million 

Market concentration rate

2012

16788

253

1.51

2011

14987

335

2.23

2010

14822

276

1.86

2009

8763

151

1.72

2008

10123

173

1.7

 

 

Chart Eight: Sale statistics of luxurious tourist buses valuing above RMB 0.70 million in the first five months of recent five years
Chart Eight: Sale statistics of luxurious tourist buses valuing above RMB 0.70 million in the first five months of recent five years
  

From above data, it is seen that


The sales of the luxurious tourist buses valuing above RMB 0.70 million in the first five months in the recent five years are gradually increasing and so do their market concentration rates except the financial crisis in 2009. It shows the luxurious tourist bus market capacity becomes bigger and bigger now, but the biggest one is only 2.0 percent and in the first five months in 2012, it is only 1.51 percent.


According to the research, most of the luxurious tourist buses valuing above RMB 0.70 million are used in senior tourism scenic spot and entertainment important VIP visitors. Besides, each year, the luxurious tourist buses' need in the tourism scenic spot is about 800 units and most of their prices are above RMB 0.7 million. In the first five months of 2012, it sells 16,788 units of tourist buses. But only 253 units of tourist buses are used in senior tourism scenic spots, which accounts for nearly 1.51 percent of the market share. Compared to last year, it declined 0.72 percent. It shows the uncertainty development of the high end luxurious tourist buses due to its high prices.  
  


Editor:Lily

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