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Position:analyst > analysis > Xiamen King Long Sales Data Analysis in Q1 of 2012 (II)

Xiamen King Long Sales Data Analysis in Q1 of 2012 (II)

2012-04-27    Source:www.chinabuses.org:
Summarize:

www.chinabuses.org:II Seat Bus Sales Growth Analysis of Different Lengths in Q1 of 2012


1. Industry Seat Bus Sales Growth Condition of Different Lengths


Table 3: Seat Bus Sales Growth Table of Different Lengths in Q1 of 2012

 

Total

12<L

11<L≤12

10<L≤11

9<L≤10

Q1 of 2012

32070

73

6123

2491

1412

Q1 of 2011

34513

88

5624

2367

1210

Y-O-Y Rise

-7.1

-17.05

8.9

5.2

16.7

 

8<L≤9

7<L≤8

6<L≤7

5<L≤6

3.5<L≤5

Q1 of 2012

3454

3785

3473

2807

8452

Q1 of 2011

3620

4512

4668

3842

8582

Y-O-Y Rise

-4.59

-16.1

-25.6

-26.9

-1.51

 

Chart 3: Seat Bus Sales Growth Chart of Different Lengths in Q1 of 2012
Chart 3: Seat Bus Sales Growth Chart of Different Lengths in Q1 of 2012


We can see from the above that:


Seat bus sales decrease 7.1% in Q1 of 2012. Sales of 11-12 meters, 10-11 meters and 9-10 meters increase while others decrease. Sales of 6-7 meters decrease the most, for most of 6-7 meters are school buses.


2. Xiamen King Long Seat Buses


Table 4: Xiamen King Long Seat Bus Sales Growth Table of Different Lengths in Q1 of 2012

 

Total

12<L

11<L≤12

10<L≤11

9<L≤10

Q1 of 2012

5627

6

806

585

403

Q1 of 2011

4442

8

836

315

146

Y-O-Y Rise

26.7

-25

-3.6

85.7

176

Industry Rise

-7.1

-17.05

8.9

5.2

16.7

 

8<L≤9

7<L≤8

6<L≤7

5<L≤6

3.5<L≤5

Q1 of 2012

565

154

112

109

2887

Q1 of 2011

543

164

81

162

2187

Y-O-Y Rise

4.05

-6.1

38.3

-32.7

32

Industry Rise

-4.59

-16.1

-25.6

-26.9

-1.51

 

Table 4: Xiamen King Long Seat Bus Sales Growth Table of Different Lengths in Q1 of 2012
Table 4: Xiamen King Long Seat Bus Sales Growth Table of Different Lengths in Q1 of 2012


We can see from the above that:


(1) Sales of King Long seat buses increase 26.7%, 34% more than industrial average, which means King Long is speeding up its growth in seat buses and growth in seat buses promote sales of King Long buses.


(2) Sales of 3.5-5 meters increase the most in quantity and sales of 10-11 meters increase the most in rate.


(3) Strong growth of 3.5-5 meters is the main force to promote the increase of seat buses and overall bus market. We can also see King Long is making light buses its important development strategy. King Long sells 6 super large seat buses in Q1 of 2012 and 8 buses in Q1 of 2011.

Editor:Chao

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