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Position:analyst > analysis > Suzhou Higer Sales Data Analysis in January of 2012 (I)

Suzhou Higer Sales Data Analysis in January of 2012 (I)

2012-02-23    Source:www.chinabuses.org:
Summarize:

www.chinabuses.org:I Bus Industry Sales Growth Analysis in January of 2012


1. Overall Sales Growth Condition of Different Lengths


Table 1: Sales Growth Table of Different Lengths in January of 2012

 

 

Total

12<L

11<L≤12

10<L≤11

9<L≤10

2012.1

17916

959

2870

1860

957

 2011.1

23348

165

5229

2036

1128

Y-O-Y Rise

-23.3

481.2

-45.1

-8.6

-15.2

 

8<L≤9

7<L≤8

6<L≤7

5<L≤6

3.5<L≤5

 2012.1

2153

2692

2181

1218

3026

 2011.1

2738

3344

2350

1896

4462

Y-O-Y Rise

-21.3

-19.5

-7.2

-35.8

-32.2

 

 

Chart 1: Sales Growth Chart of Different Lengths in January of 2012
Chart 1: Sales Growth Chart of Different Lengths in January of 2012


We can see from the above that:


Overall sales in January of 2012 decrease 23.3% over 2011. Sales of every length decrease except super large buses. Sales of 11-12 meters decrease the most, then 5-6 meters, while sale of super large buses increase 481.2%. The decrease is mainly due to long spring festival holidays.


2. Suzhou Higer Sales Growth Analysis of Different Lengths


Table 2: Suzhou Higer Sales Growth Table of Different Lengths in January of 2012

 

 

Total

12<L

11<L≤12

10<L≤11

9<L≤10

2012.1

1923

8

582

274

72

 2011.1

2185

12

517

304

107

Y-O-Y Rise

-11.99

-33.3

12.6

-9.9

-32.7

Industry Rise

-23.3

481.2

-45.1

-8.6

-15.2

 

8<L≤9

7<L≤8

6<L≤7

5<L≤6

 

2012.1

295

331

9

352

 

 2011.1

528

480

38

199

 

Y-O-Y Rise

-44.1

-31

-76.3

76.9

 

Industry Rise

-21.3

-19.5

7.2

-35.8

 

 

 

Chart 2: Suzhou Sales Growth Chart of Different Lengths in January of 2012
Chart 2: Suzhou Sales Growth Chart of Different Lengths in January of 2012


We can see from the above that:


(1) Sales of Suzhou Higer decrease 11.99%, 11% less than industrial average. Sales of super large buses show negative growth, while industrial average is positive growth. Sales of 11-12 meters and 5-6 meters show positive growth, while industrial average is negative growth, which means product structure of Suzhou Higer is relatively reasonable.


(2) Sales of super large buses are 8 units, 4 units less than 2011, much less than Yutong.

Editor:Chao

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