Summarize：www.chinabuses.org: Bus Industry Sales Growth Analysis by Comparison of the first seven Months of 2011 and 2010
1. Overall Sales Growth Condition of Different Lengths
Table 1: Sales Growth Table of Different Lengths in the first seven Months of 2011
|
|
total
|
12＜L
|
11＜L≤12
|
10＜L≤11
|
9＜L≤10
|
|
the first seven months of 2011
|
124226
|
1739
|
24561
|
14236
|
6448
|
|
the first seven months of 2010
|
108939
|
1132
|
21298
|
13135
|
6409
|
|
year-on-year rise
|
14
|
53.6
|
15.3
|
8.4
|
0.6
|
| |
8＜L≤9
|
7＜L≤8
|
6＜L≤7
|
5＜L≤6
|
3.5＜L≤5
|
|
the first seven months of 2011
|
14362
|
19037
|
15515
|
10038
|
18290
|
|
the first seven months of 2010
|
14153
|
17369
|
14998
|
13664
|
6781
|
|
year-on-year rise
|
1.5
|
9.6
|
3.4
|
-26.5
|
169.7
|
Chart 1: Sales Growth Chart of Different Lengths in the first seven Months of 2011
We can see from the above that:
Overall sales year-on-year rises of 14%. From the lengths we can see that sales of every length grow except 5-6 meters. However, the growth magnitude is different. The max growth is 3.5-5 meters bus, up to 169.7%; then super large bus, up to 53.6%; then 11-12 meters bus, up to 15.3%. The minimum growth is 9-10 meters bus, only up to 0.6%.
2. Xiamen King Long Sales Growth Analysis of Different Lengths
Table 2: Xiamen King Long Sales Growth Table of Different Lengths in the first seven Months of 2011
|
|
total
|
12＜L
|
11＜L≤12
|
10＜L≤11
|
9＜L≤10
|
|
the first seven months of 2011
|
13171
|
193
|
2881
|
1879
|
485
|
|
the first seven months of 2010
|
12720
|
47
|
2597
|
1584
|
345
|
|
year-on-year rise
|
3.5
|
310.6
|
10.9
|
18.6
|
40.6
|
|
industry rise
|
14
|
53.6
|
15.3
|
8.4
|
0.6
|
| |
8＜L≤9
|
7＜L≤8
|
6＜L≤7
|
5＜L≤6
|
3.5＜L≤5
|
|
the first seven months of 2011
|
1600
|
562
|
244
|
410
|
4917
|
|
the first seven months of 2010
|
1618
|
925
|
429
|
5175
|
0
|
|
year-on-year rise
|
-1.1
|
-39.2
|
-43.1
|
-92
|
100
|
|
industry rise
|
1.5
|
9.6
|
3.4
|
-26.5
|
169.7
|
Chart 2: Xiamen King Long Sales Growth Chart of Different Lengths in the first seven Months of 2011
We can see from the above that:
(1) Xiamen King Long sells 451 units in the first seven months of 2011 more than that in the first seven months of 2010, rising 3.5% below industry average, which means the slowdown of growth.
(2) Sales of King Long grow in over 9-meter lengths with negative growth in below 9-meter lengths except 3.5-5 meters. Sales of 3.5-5 meters light bus grow the most with 4917 units increased, becoming the direct force of King Long’s growth.
(3) Growth rate of Xiamen King Long is the least among Yutong, Higer, Golden Dragon and Xiamen King Long in the first seven months of 2011. As one of King Long’s traditional superior products, sales of 11-12 meters bus rank No.3 in bus industry, only below Yutong and Higer.
