Summarize:4. According to price to segment travel bus market,the product in 250~350 thousand and 500~600 thousand are favor best. it’s because the high cost of effective in the two price ranges,relatively high rate of return on investment。2008, 250~350 thousand、350~40 0 thousand、400~500 thousand、500~600 thousand and above 700 thousand travel bus sale statistic:
Price range
|
250~350 thousand
|
350~400 thousand
|
400~500 thousand
|
500~600 thousand
|
Over 700 thousand
|
sale
|
9883
|
5577
|
6979
|
9176
|
323
|
Travel bus proportion
|
27.47
|
15.4
|
19.4
|
25.5
|
0.90
|
08 travel bus proportion in each range segment according to price
The chart show:market shares are the most in price ranges between 250~350 thousand yuan and 500~600 thousand.
5、Luxury travel bus is still not become mainstream in the development of bus market. According to market research, more than 700,000 high-end tourism market shares of bus market is the smallest, the target market is mainly advanced tourist scenic areas, but the market monopolized by a handful of manufacturers. On the other hand high-grade coach of the target user is too narrow, only suitable for relatively high level of tourist attractions and a small number of tourist vehicles.
6、Requirements of travel bus and highway bus on the configuration are different. On the present circumstances, the level is not particularly rigorous. However, the environmental protection and aesthetic, the comfort and safety requirements of travel bus may require even higher than passenger bus.